Claudia Valdez

Claudia Valdez, former Vogue editor, international beauty journalist, and co-founder of Beauty Unscripted Media, has shaped the global beauty conversation with a raw perspective and an approach that challenges convention.

With over 12 years of experience, she has worked with the most influential publications and has been a key voice in redefining beauty standards.

Her signature is disruption, her tool is words, and her mission is clear: to challenge the status quo with intelligence, strategy, and an uncompromising vision.

Elizabeth Ulloa

Elizabeth Ulloa, celebrity makeup artist with over two decades of experience, two-time Emmy nominee, and founder of Beauty Unscripted Media, is a transformative force in global beauty.

Elizabeth has worked with some of the most influential figures in entertainment, blending her technical mastery with a unique sensitivity to diversity and self-love.

Her mission is clear: to build a world where real beauty and inclusion are non-negotiable, inspiring others to discover confidence in their own reflection.

Beauty Unscripted
Beauty Vanguard

What We’re Loving Now: 
The TTT Beauty Edit

At Topics That Transform, beauty doesn’t exist in a single language, it shifts, adapts, and becomes a reflection of who we are in each season of life.

Our team is made of women with different stories, different rhythms, and different ways of showing up. One lives between airports and deadlines; another designs between motherhood and midnight inspiration; one finds balance in stillness, another thrives in connection and motion.

We don’t believe in routines built for perfection,  we believe in rituals that make sense in the chaos, in textures that ground us, in products that remind us we’re still here.
This month, we gathered what truly stayed with us: the formulas that worked, the gestures that centered us, and the moments where beauty met real life, no filters, no rules, just truth.

Author: Claudia Valdez

Claudia Valdez: Founder & Editor in Chief

For Claudia, beauty is her anchor in motion. L’Oréal Professionnel Metal Detox keeps her hair strong through travel and long days on set; Oribe Supershine Moisturizing Cream restores softness and that luminous finish she carries everywhere; her favorite body cream is a nightly ritual of grounding; and Anastasia Beverly Hills Lip Gloss seals it all, easy, polished, eternal.

Elizabeth Ulloa: Co-Founder & Deputy Editor

Eli embodies presence. Her routine is quiet and deliberate. Dior Backstage Foundation for that real-skin glow, Dolce & Gabbana Ever Faithful Mascara for definition without drama, and d’Alba White Truffle Mist Serum for that final breath of luminosity.

Noemí Cruz: Partner & Creative Director

Noemí’s power is creation, of ideas, spaces, and meaning. Between motherhood and design, she turns beauty into art you can feel. Rare Beauty Stay Vulnerable Glossy Balm, Summer Fridays SPF Drops, and SkinCeuticals HA Intensifier are her staples. Products that reflect her design philosophy: less noise, more essence. She believes in beauty that doesn’t hide, it reveals.

Andrea Bautista: Digital Editor

Andrea moves at the speed of connection. Covering launches, writing late and staying tuned to what’s next. Her edit is practical but full of personality. Drunk Elephant C-Firma Day Serum for a quick glow, ISDIN SI-Nails for care that shows, Moroccanoil Perfect Defense for protection, and Pixi On-the-Glow Blush for instant lift.

Different stories, one same heartbeat: beauty isn’t about adding more, it’s about staying true to what remains.

Read More

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